Throughout our career - serving enterprises at BCG and later in fast paced startups, we experienced communication bottlenecks - coordinating meeting times, rummaging through rough notes or waiting on external content agencies - just to share what we already knew.
On the other hand, AI was evolving rapidly. Content creation was becoming instantaneous. So why not product communication? We looked for a way - and found that there is no reliable platform for professional video creation for business workflows and software screens. Tools existed - but they needed editing expertise. Meanwhile on the consumer side, AI was enabling superbowl ads from mere prompts.
And so, we built a version of the product. Just 2 of us sitting out of a cafe, trying to help others like us. Searching for sound feedback, we launched on product hunt. Remarkably, the product resonated with thousands and climbed to the #1 spot. That's when we knew that we were onto something.
Cut to today, we’re now used by 10,000+ teams around the world. All the way from startups to Fortune 500 companies. From early love from founders and builders like us, to enterprise teams from L&D, CS, Sales, Product and IT.
And from 2, we’re now a team of 12 passionate people giving their all to build a world where access to technology and information is instantaneous.
What we’ve built
With Trupeer, creating polished business content is as easy as speaking. All you have to do is record your screen. And Trupeer can instantly personalize it. Within seconds, our context aware AI transforms it into a beautiful, read-to-ship output.
We also generate a step by step how-to guide simultaneously. Good communication doesn’t end at creation. Trupeer allows you to localize, share and embed it for consumption, driving business value across teams and functions. All from the same platform, without requiring any editing expertise.